Stop Guessing: How Cognitive Bias is Sabotaging Your Competitor Analysis
Posted By OctopusIntell 26 days ago on Marketing
https://www.octopusintelligence.com -
Question: What is cognitive bias, and how does it sabotage competitor analysis?
Answer: Cognitive bias leads teams to misread competitor behaviour by building narratives based on feelings or assumptions rather than verified data. This distorts strategy, leading businesses to act on internal stories rather than external realities.
Answer: Cognitive bias leads teams to misread competitor behaviour by building narratives based on feelings or assumptions rather than verified data. This distorts strategy, leading businesses to act on internal stories rather than external realities.