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At the beginning of the design process of your concept, all of what goes on in your startup is motivated by passion and by this great idea that you have been obsessing about; however, in order for your concept to be adopted by the general public, greater probing is required. That where concept validation comes in, you want to test your assumptions through real-life experiments. A clear understanding of your product and market from the outset will stir you in the right direction, offering you the perspective that you need to serve your target customers. You want to validate your key assumptions about the solutions you are bringing in the market, your target segment and your competitors.
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In my post on how to set up an e-commerce website, I mentioned pricing strategy and the importance of knowing the costs that are attached in selling your product(s) online. Today I am breaking down the costs of starting an online business in order to help you assess the financial viability of your business. Click here to subscribe to my channel These are broken down in five categories and sub-categories within each: 1. PRODUCT COSTS · Product manufacturing costs: cost of design, production, and delivery to the warehouse. · Product purchasing price: from suppliers, delivery to the warehouse. · Product packaging costs: barcoding, labeling and boxes. · Service delivery costs: team member’s time, additional expenses (travel, subsistence), additional support material needed (workbook, manual).
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Self-expression is at the core of civilization, the inventions that we have witnessed in the last few decades are nothing short of phenomenal. The evolution in technology has rendered a lot of processes and regulations obsolete; the arts and creative industries have also benefited greatly from such advancements. There is never being a better time for personal expression, though it requires a lot more than just having a platform; Creativity requires a culmination of skills, self-worth, and dedication- the ability to learn, work and grow and free ourselves from the confines of our customary way of life and build better societies for ourselves. Click here to subscribe to my channel By expressing our authentic selves we are sure to live and thrive in life, this is the reason it should always
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Note: This post contains affiliate links. I only recommend products that I personally use and/or that I believe will add value to my readers. The process of starting an online store can easily be overwhelming for a beginner. In this video, I am breaking down steps that should take to design and build a fully functional and responsive online store for your e-commerce business. In my previous video, I spoke about the importance of designing a customer experience for your online store, today I am going to discuss the steps to designing and building a fully functional and responsive online store. Now that you know your niche by now and have designed an offering suited for your targeted audience, now you want to create an online experience that will make you stand out and that will serve your
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The reason I am so adamant about helping aspiring creative entrepreneurs in particular aside from having been one myself is that I understand the intricacies that come from and with creating; that there is a conceptual process that isn’t necessarily logical, linear or quantifiable and that requires authenticity and persistence that we somehow all abide by in our own unique ways. The lie that is too often believed is that some people are creative and some are not, or worse people who are afraid to express themselves for fear of ridicule, judgement or rejection. We have no control over what other people think of us or decide to do to us but we can choose authenticity and freedom of the mind over fear. This is an encouraging message for all creatives out there who are afraid to dream, afraid
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As you embark on your entrepreneurial journey, you will have to do your due diligence and prepare accordingly. Finding your focus and embracing your flow as creative with the wildest imagination and passions is somewhat challenging in our world. However, that should not be an excuse for not seeing an idea through. In this video, I talk about effective ways to find focus as a multi-passionate creative and how to specifically know what kind of business idea(s) to pursue. I also speak on the sensibility of the creative process and encourage you to lay hold of your flow and see it through. Click here to subscribe to my channel Today I am going to talk about having multiple ideas, being multi-passionate and not knowing which idea to pursue. I believe there are three specific ingredients to se
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The beginning of a new concept turns us all into idealistic people who think the whole world awaits our creation. Starting a business is hard, as much as today’s world has romanticized the idea of being your own boss, entrepreneurship is in nature emotionally, physically and financially taxing. As you get ready to implement your idea and turn it into a viable brand, there are basic questions that you have to answer. They are foundational and help you convey your story and find your tribe; your narrative obviously plays a great role in the choices that you make and the ideas that you choose to pursue. Click here to subscribe to my channel Your brand story should be relatable and inclusive, once people see themselves in your story they will want to join in and be part of your story. You hav
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So here are some of the insights that I wish to share with you, I have encountered them a lot on my own journey to growth and self-discovery and I most especially want to talk about the gap, about minding the gap that is always between who we are in the moment and who we hope to be. Our journey to becoming in a nutshell, and as we continually evolve, it is crucial that we define the gap, so that we are alert and intentional about our growth. Set clear goals and achieve them by being intentional and applying these ten winning mindsets; embrace the journey with the resolve to grow and achieve your most ambitious goals. Click here to subscribe to my channel Today I am going to talk about the topic intentionality, how we get clear about our goals and our intentions; 2019 ended on a high note,
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I am sharing seven idea development techniques that will help you turn your idea into reality. I also touched on the creative process in general and how to approach it with patience and resolve. Click here to subscribe to my channel Today I am going to discuss ideation, the creative process of bringing your business idea or your artistic project to life; it is the process of generating and developing new ideas, using proven techniques in order to achieve a desired goal; I am basically sharing brainstorming techniques that will help you get started. In my previous video about how to find focus, I spoke about the swarming process, and how sometimes our ideas can overwhelm us and leave us jaded and unproductive and I also offered ways and steps to counteract the overwhelm and the confusion a
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So how do you design the best customer experience that will keep your target audience engaged, that will capture their attention and retain them but turn the...
