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SEO 101: 15 Effective SEO Strategies for Small Businesses

Posted By AppInstitute 2264 days ago on Marketing - There are lots of guides to SEO out there, but most tend to focus on on-site and off-site activities. While that information can be extremely useful, it’s not necessarily very accessible to true beginners because that structure doesn’t lend itself to doing things in a particular order.

We wanted to do things a little differently, and provide an easy to follow guide that will walk you through the basics of SEO at each stage of setting up a small business website, i.e. what to do before you build your site, during the process and after it.

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