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Engage Audience with Google Web Stories WordPress Plugin

Posted By Webnus on Blogging - Online storytelling has become a powerful marketing tool in the last few years, mostly thanks to the popularity of Instagram Stories. Google quickly identified the trend and made sure to create its own storytelling feature for the largest content management system, WordPress. They designed a plugin called Google Web Stories that enables online creators to make visually-appealing content formats. The platform already has more than 10 thousand users, so we decided to test it and explore the main features. In this post, we are going to show you the following: What is Google Web Stories plugin The benefits of using this tool How to use it to impress and engage your audience There’s a lot of work ahead of us, so let’s dive straight into the subject! Google Web Stories Explained A Web Story is a visual storytelling format in Google Search results that immerses the user in a tap-through full-screen experience. The feature is focused primarily on brands targeting younger users who appreciate visual content more than traditional text-based formats. Google Web Stories can display in three different ways in search results: Single results for individual webpages that contain all the data relevant to a given search. A grid view is suitable for searches with a variety of trustworthy answers. Web Stories can also appear in Google Images. According to Google’s official guidelines, a story should be highly informative and not overly promotional. Jack Cornwell, a college paper writer the marketing agency, says the point is to provide searchers with the information they are looking for without adding any misleading or abundant data. “Ideally, Web Stories should contain between 10 and 20 pages, while Google does not recommend creating anything less than five or more than 30 pages.” Practical Benefits of Using the Plugin Do you know that WordPress...

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