To some, URLs are just meant to show the location of a web page in the World Wide Web. However, if optimized for search engines, URLs can serve a great part in your organic traffic and overall online performance. Unless you are an SEO professional or have a dedicated inbound marketing team to help you such as the WordPress development agency DevriX, read on to find out what to focus on when optimizing your URLs. Create Good-looking URLs In order for your web page to rank well on Google, you need to make sure it looks as pleasing to the users as possible. Although this is not a ranking factor per se, it makes sense that the more people click on a SERP result, the further up it would be positioned. This notion goes back as far as 2010, when Matt Cutts, who was the Head of Google’s webspam team at that moment, explained that long and multi-hyphenated URL slugs may look spammy and have a negative user impact. Instead, he recommended using a path name format. In addition, according to Google’s Advanced SEO documentation a URL structure should be as simplified as possible. Omit all unnecessary parameters and separate each word rather than meshing them together. Also, use a robots.txt file to prevent crawlers from accessing similar URLs that have duplicate content and generate a redundant amount of similar search results for a simple query. Also, your priority when tailoring your URL structure should be providing value for your users. Do not try to squeeze in as many keywords as you can in the slug. Not only is this hardly a ranking factor any more, but the whole URL is not even fully visible on mobile/ on SERPs. Instead, concentrate your efforts on matching content with relevant category...
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A good credit score can make a real difference in your life, whether it’s getting a loan, buying a car, or renting an apartment. And according to Forbes, a good credit score saves you about $35,000 per $100,000 you borrow for a mortgage. If you are trying to improve your credit score, it’s essential to … What is a Good Credit Score and 3 Steps to Get One That Saves You Money Read More »
First launched in 2005 as a place where independent users could upload and share the videos they've created, YouTube exploded into one of the world's ... Read More
When it comes to heading to an easygoing day or a celebration, everyone aims to dress up stylishly. Be it a candlelight dinner, a close friend’s birthday celebration or your wedding anniversary, you can wear trendy clothing accessories to showcase your elegant style. However if you’re unsure exactly how to clothe informally then you are […]
From the first post of the week to the last, nothing about blogging is fast. In fact some could say blogging moves at a snails pace. I personally find this to be very true! Mind you this can change drastically when we all have different expectations of what momentum may look like. Consistency If we … Continue reading "Blogging Momentum Takes Time"
Investing $200k is a lot of money, and investing this much can earn you additional income and will definitely help you with your financial goals. In this article, let’s find out where and how to invest $200k and see how these figures grow. There are a lot of options to invest your $200k. The challenge ... Read more
If you are following the adoption of 5G also known as fifth-generation wireless technology, you could be wondering if now is a good time to start investing and what the best 5G stocks to buy are. This post highlights 12 5G stocks that I believe should be on your watch list, they are: Qualcomm Stock...
Kids love to spend time online editing videos, but is it safe? Van Panopio shares her tips on how to edit video online safely with your kids.
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Online marketing is full of unknowns. Every offer is different, every brand is unique, and every target market has its quirks. What works for “ their” business might not work for yours — the opposite is also true. That’s where split testing comes in. Split testing allows you to methodically determine the best way [...]
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