Story Details

Telecom Company Transforms Human Voices Into Unique Chocolates For Loved Ones

Posted By fershid 11 days ago on Advertising

https://digitalsynopsis.com - In the last 15 years, voice communication traffic has fallen by approximately 50%, primarily due to the impact of messaging apps. NTT Docomo, Japan’s largest mobile phone operator, wanted to remind people of the emotional importance of voice communication in any relationship.


The Idea:
Each voice is unique to that person, which is why it is the best way to express individuality and convey emotion. But voices are invisible and intangible. Agency Hakuhodo (Tokyo) came up with a way to reacquaint people with voice communication by transforming voices into something that looks beautiful and can also be given to loved ones.

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