As technology is advancing to new levels, the competition in the web industry is also increasing by the day. The need to deliver high-quality products has become extremely important for an organization to establish themselves in the market.

Customers look for quality products and that is exactly what you aim to deliver. You conduct various tests and quality assurance on your web applications and websites before launching it in the market. However, how do you ensure that your product is of the best quality?

It all comes down to the statistics of your quality testing. You measure the quality of your products by the number of errors detected, test cases formed, time invested in testing, test cases executed within a certain amount of time, browsers tested during cross-browser testing, so on and so forth.

These quantitative measures help you evaluate the quality of your application and give you an impression that your application is optimum and up to the mark. Remember, any web application or website can never be completely error free and it requires quality assurance checks regularly.

Running multiple test cases does not mean that your application is of the best quality. If you only look at the numbers, you will get a false sense of security and never be able to optimize your application and make it error free.

Why should you choose quality over quantity testing?

The definition of a quality product can vary from customer to customer. Some may judge the quality of your web application by looking at the number of tests you executed, number of test cases you created, number of bugs detected, etc., while others way actually pay close attention to the application functionality and quality.

What you must keep in mind is that your web application will be used by thousands of customers who have diverse thoughts and opinions on what quality really means.

Pleasing everyone with just numbers is not enough. You need to able to prove that your application works as efficiently as the statistics claim. If you have run multiple tests and there are still weak points in the application, it can bring down your credibility and brand reputation.

If you focus on quality testing you will be able to deliver products that exceed customer expectations, increase customer loyalty, satisfaction and expand your business.

This is the reason why choosing Quality over Quantity in web testing is a better and smarter option.

How do you measure the quality of your product?

The question arises that how do you measure the quality of your product, if not by the statistics of your quality assurance tests?

  • 1.      Instead of creating multiple test cases, focus on developing quality test cases

The most important thing is to first develop high-quality tests. Your test cases should focus on eliminating risks, finding security breaches, making sure your web application is cross browser compatible and all the things that increase the quality of the application. You should not create test cases just for the sake of running multiple tests.

There needs to be an aim behind the test you are running. Set a purpose for your web tests and test your application with a target in mind. This will help you run high-quality tests and increase the quality of your tests as well.

  • 2.      Focus on the outcomes of your tests

Always pay close attention to the result of your tests. Study the outcomes and understand what you can do in order to improve the system.

If you are running a cross-browser test and the result states that your web application is compatible with most but not all browsers are you satisfied with the results? Or do you wish to increase its compatibility, simultaneously increasing its quality?

With a tool like LambdaTest you can perform cross-browser testing of your web application compatibility across more than 2000 web browsers and it, in turn, helps you increase the quality of your product quality.

  • 3.      Return on Investment (ROI)

Testing helps you understand whether the investments you are making on your product actually generating some profits and returns. By testing your application after regular intervals you will get to know which features work best and which components don’t.

A quality product is that which has useful components which benefit the customers in some way. If your product quality is exceptional, your customers will automatically be satisfied and your ROI will be higher.

  • 4.      Pay attention to your win rate

Keeping an eye on the win rate of your tests can help you understand if the test cases you run are significant or not. If most of your test cases do not generate any conclusion or become successful, it means you need to develop better and more powerful and effective test cases.

  • 5.      Rectify errors and incorporate changes

Implementing your test results and taking steps to make your application better is the most important part of creating a quality product. Take suitable actions on your test results and increase the product quality.

If you follow the above steps, you will automatically be able to develop quality products. These measures are quality focused, not quantity focused.

What makes a Quality tester?

There are plenty of Testers busy testing websites and web applications day in and day out. However, how do you differentiate a quality tester from a crowd of other Testers?

  • 1.      A quality tester gains knowledge of the system before testing it

Any professional tester with some experience in the field can detect few bugs from an application without even studying it. However, it takes in-depth knowledge of the system to find out small bugs which get overlooked because they do not directly affect the system outputs.

If you want to improve the quality of the tests you conduct, you should study the system, understand its underlying functionality and gain more knowledge about it first. This way you will be able to create strong test cases and find out even the smallest of errors.

  • 2.      Knowing which components are important

In web testing, there are plenty of different factors that can be tested and most testers spend an unnecessary amount of time focusing on irrelevant components.

A quality tester understands the key components that need to be tested, which factors are important from the customer’s point of view, etc. Prioritizing tests is very important in order to deliver a quality product.

  • 3.      Understanding customer requirements

Each application and website is developed to fulfill certain requirements.  Gathering requirements is the first step of developing an application. Your product should completely meet the customer’s requirements to qualify as a quantity product.

This is the reason why quality testers first understand the customer requirements instead of diving into developing test cases. They put themselves in the customer’s shoes and see whether the application meets customer demands.

  • 4.      They focus on test results and develop optimum solutions

Quality testers perform assurance testing and take steps towards strengthening the system based on the results of the tests.

Analytical ability is the key feature which sets quality testers apart from others. They are able to analyze the test results and device efficient solutions for the betterment of the application or system.


Do not let quantity distract you from the quality of the product you deliver to your customers. Quantity may be the initial attraction factor which lures customers to you; however, with time they will demand better quality only.

This is the reason why choosing quality over quantity is the best web testing practice. If you deliver exemplary quality, you can expand your business and develop customer satisfaction and loyalty too.


My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage