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Search Engine Optimization (SEO) has gone with so many changes these days, changes that made us in doubt of our SEO strategies and changes just on the blogosphere right now that will alter the usual SEO practices as we reflect of it today. The way things are made now, are not the way they were made in the past. The same with the way things are being done now, will remain the same developments as ways of the future. It’s about to change and progress again once more. As a person whose job revolves around SEO, Blogging and Social Media, I am aware of these changes keeping track on these at all times.

Now, let’s get about some of the past biggest changes that we look forward to until now. Before I tell you what was happening, I hope you were aware of these changes as these are the changes that are present till now but we aren’t focus on these that much. The changes I am going to express may sound pretty old appalling, but I intent to merely make you attentive on these things. Reaching out the best SEO changes of the past in an easy approach.

 

Targeting Global Google on Local Search

First off, I am going to depict this important change as this happened quickly but it came very effective and successful. First you need to be aware of this, because many people won’t be.  For so many years Google has been proudly building the world seems closer by being the universal search engine as we know it. And now it happened to focus on being a “local search engine”. But you know before having local search, Google have already some other kinds of place search and local searches different from this one that we have today.

We need to recognize it thoroughly, because many will not know what in the world is happening with Google local searches and how are we going to simply qualify or be visible in it. Now, what does this mean to us? Simply, it only means that if you do not have a Google Local listing declared, your nearby local competitors will leave you behind in the dark when local consumers locate them instead of you at the peak of the Search Engine Result Page (SERPs) within Google Local Search.

Here’s the simple yet effective tip to that, claim your free Google Local listing. Fill out the listing completely as possible and then strive to get some responses and reviews posted on your listing. By just simply doing that, you will go a long way toward success in getting the top rank in SERPs from your local SEO hardwork. So easy right? But why you don’t give attention to it?

 

Be the Best in Yahoo and Bing

While some people become almost weighed down with the fears of the Google Panda update. I found out that in SEO we must learn to cuddle changes because changes are our friend in this evolving world. We don’t need to shift our SEO strategies if we’re hesitant to where we gonna be after implementing our strategies. The truth is, we have a major advantage because we can know how to keep up and go with the change, where many don’t know.

Bing and Yahoo! made well on their established alliance – as well as the sharing of rankings. The about 22% of the search market volume of Yahoo joined the about 11% of the search market’s volume of Bing, combining it now to manage a full third or more of the search market today.So how does this influence us? Anyway, who among us is optimizing sites for Yahoo or Bing? What went before was that many people did not worry optimizing for Bing and Yahoo because it accounted for so little chances to be visible in the actual SERPs. And it’s true!

How could rankings soar in Yahoo and Bing?  Now, pay attention to Bing guidelines. Follow the important things on Bing such as:

1. Good titles that include your three most significant keywords and your brand name .

2. Descriptions that encloses your three most important keywords.

3. Make sure each keyword appears on the written pages about two to three times.

4. Make your URL be SEO friendly URLs. This is a big deal in Bing.

In Bing, you have to look back at a bit with history of search. SEO was all about attainment of higher rankings for the most important keyword phrases. That was early in the match and back then, some people assumed that was all we needed. After all if you show up number one for the best keywords in Bing then you must turn out to be a winner too in Yahoo.

 

Google Instant for Instant Traffic

As a Google Searchologist, I find Google instant annoying especially when my Internet connection is slowing down. I don’t like its preview thingy. But you know, I’ve able to grasp the importance of this change and it entails that we must make our website be attractive as we can. I tend to disregard sites that look boring in the preview. Thanks to Google Instant Preview for making it for us to have a glance on the site before visiting it. Or else we’re just wasting our time. Possible visitors no longer have to click on the search listing to choose if they like our site. The small magnifying glass icon gives us preview mode that shows an outsized thumbnail view of our web page. If the visitor does like the looks of our site, they simply click on it and there you have them.

It goes like the less people who visit our site, the lower our rankings will go because Google does keep an eye on site popularity and visits.

Here’s what you can do, make your site attractive and looks really good. I have visited several sites and many websites have just lost sales in having dull and dry designs and web templates. Be sure to follow the usability standards in blogging and that of have the design of the winners – winning the visitors by clicking your site from a preview through Google Instant.

 

I believe our job as Bloggers with knowledge on SEO is to keep advanced in an ever changing environment and keep ourselves be not be surprised of current and future developments. There are many ways to solve it, there are many alternatives, and there are many opportunities around, so just keep up!  You want to keep yourself conscious of what is upcoming next because that way, you’ll always be able to help out your readers with state-of-the-art skills and advantages not considering of the changing search world.

 

Please share if you would like to add something. I would really appreciate your insights A LOT!




April 19, 2011 | Category: Blog Traffic, Bloggers, Blogging Tips, SEO | 195 Comments

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Author: kirapermunian (2 Articles)

Kira Permunian is a blogger and owner of Best SEO Blogging blog which focuses on SEO, blogging and Social Media. He is a SEO Specialist helping websites to rank well through his SEO strategies. You can also stay in touch with him on Facebook and on Twitter.

195 Responses to "Reaching Out the Best SEO Changes of the Past"

  1. (June 3, 2011 at 5:17 pm) | Permalink

    Hi Kira,

    This post is packed with solid information. I think I will need to read through this several times as I am a beginner and what you have described here is challenging for me.

    I am just starting out on SEO and it’s very intimidating!
    Diana Simon recently posted..SEO 101- Basic and Simple Tips for Beginners

    • (June 4, 2011 at 1:41 am) | Permalink

      Hi Diana, thanks for considering my tips in your introduction to SEO. All that I have here are just the simple tweaks and the basic in SEO that most of us have overlooked because of too much focus on the latest search engine updates. I believe when you applied these tips, you will really have somewhat a good projection to search engines. Cheers! I keep on following you. :-)
      kirapermunian recently posted..SEO Blogging Updates Best Wrap Up

  2. (June 15, 2011 at 10:45 pm) | Permalink

    Congrats kira, you have won blogengage guest blogging contest
    Sadia Komal recently posted..Brands Promotional Gift Item Ideas

  3. (June 22, 2011 at 12:27 pm) | Permalink

    Hello Kira, Well there’s a lot of things you said here such as fearing Google Panda Update, Things about SEO in the past (which is the foundation of the term itself), and getting to know more about Yahoo’s and Bing’s help. Well for me, there should be no fear in Google Panda Update as to giving a valuable and reliable search result to users. Panda is on Local Farmers with quality content (And that’s a good sign for better future). Just take a look, SEM=SEO+Paid Search and a lot of people keep saying that they know SEO yet got confused with the term SEM as if SEO is not part of the term – What happened to the people right now? SEO is a part of SEM and goes with PPC. Hope they’ll get it right soon. I also like your idea in getting to know Yahoo and Bing – I’ll take my chances on that. Good work you have here kira.
    jrplaza recently posted..10 Tips on Preserving Images from Photo Paper

    • (June 24, 2011 at 11:00 am) | Permalink

      I have witnessed how a lot of big sites drastically dropped and feared Google Panda when it gone globally. Well, it was normal since everyone doesn’t know how Google Panda works that time, but when they found out that it has something to do with quality and being useful, ofcourse for a better web, a lot of websites do a reformatting of their strategies to submit to Google’s mission. And hey what I have provided here were alternatives with simple SEO tweaks that will help them to get back and face Panda with courage.

      I agree with your idea about SEM. However, if people found PPC more effective than SEM, then they will choose PPC. But like you, in my humble opinion, if they wanted to have a long termed benefits with search engine organic traffic, go for SEO.

      Thanks for the cool insights JR. Appreciated much!
      kirapermunian recently posted..Fail Blog? Don’t Fail to “Call to Action"

  4. (August 12, 2011 at 1:34 pm) | Permalink

    Hey Kira, this post is both very useful and interesting. Keep up the good work dude.
    Sandipan Mukherjee recently posted..Facebook destroying family life

  5. (August 13, 2011 at 9:19 am) | Permalink

    Great infor Kira, very clear instructions for bloggers to follow. I am glad that you mention the Panda update to Google since some people are still following their old SEO tactics without taking the update into consideration. I am sure people will appreciate the info about optimizing for Bing as well. Great day to you!
    Karla Campos recently posted..Fix to WordPress User Login Issue Where Users Who Try to Login Are Redirected to Home Page as if They Didn’t Login at All

  6. (August 15, 2011 at 5:43 am) | Permalink

    Great points Kira. I have fun reading it. Keep up the good job..see you here in cebu..
    Technology Telemarketing recently posted..Does your Website Generate Income? – SEO Can Make It Happen

  7. (August 16, 2011 at 3:54 am) | Permalink

    SEO today compared to last year or from 2008. I love working way back before. its much easy to rank and earn.

  8. (November 23, 2011 at 3:34 pm) | Permalink

    First of all i would like to thank you for these very useful and informative post.
    And yes,thats right,we don’t have to change our strategies much with respect to the new trends and algos in SEO.
    And i have seen so many bloggers out there ,which really don’t care about yahoo and bing etc,i don’t they are to be ignored.Thank you very much for the bing search tips.One question is that,i din’t get you about “SEO friendly title” .What exactly it is?

    And of course google new upgrades are very much useful for us ,like you said local search and instant preview and many more.SO we should thanks to google also…LOL…

    Keep up the good work kira.
    OddBlogger recently posted..3 Good Reasons You Should Let ME Guest Post

  9. (November 23, 2011 at 3:50 pm) | Permalink

    Hey your article is awesome even a starting user can understand..Well as a professional writer i can say that you wrote a very good post on SEO . Thanks for sharing.. keep doing :)
    Saikrishna recently posted..How To Backup Your WordPress Blog Automatically To Dropbox

  10. (November 24, 2011 at 2:31 pm) | Permalink

    no one can defeat google instant.. its wonderful na. I think here in India, Yahoo nd Bing is no more… hehe. I am admire to Google :)
    Jasir Javaz recently posted..RIP Ilya Zhitomirskiy; Diaspora Co-Founder Dies at 22

  11. (December 14, 2011 at 1:11 am) | Permalink

    We need to make our site known not just to the big G but also to the Yahoo and Bing and since Yahoo will be combining data with Bing, we need only to be involved with one since they will be sharing the same data. Making your site known to Bing is also very easay Bing also has a webmaster tools. We just need to create an account with them and add your website or blog URL just like in Google’s Web master tools. It will take some work but hey all those work will really pay off in the long run for your blog or website visibility in all three search engine.
    reynaldo recently posted..Compact Database Corruption in MS SQL Server

  12. (December 14, 2011 at 5:23 pm) | Permalink

    This is a highly informative post, Kira; I have learned a lot. I knew nothing earlier about Google Local, as well as the Bing/Yahoo guidelines you discussed. One quick question regarding the Google Instant portion of your post: if a person’s website page has too many graphics on it (too much Mb pixelation), will that make it much slower for the magnified view of Google Instant to be displayed (thereby making people impatient with the search results from Google Instant magnified view)?

    • (December 15, 2011 at 7:25 am) | Permalink

      Hi there, thanks for bringing this up. I am not sure but I haven’t experience Google Instant nowadays, maybe Google find out that it’s very annoying especially when the Internet connection is low.

      That might be a reason too why websites load slow in preview just like when loading the entire site to another window, graphics and other multimedia application are been considered. Try to use websites speed loading test.
      kirapermunian recently posted..Street Hacky Sack! Download and Play for a Cause

  13. (January 5, 2012 at 4:57 pm) | Permalink

    Congratulations Kira! Your post is most popular in this community. I read some SEO articles around and found your post on top when I breakdown blogengage’s SEO pages through an index search .

    With your post, I agree with you more on the importance of local SEO. We currently have clients who wanted to dominate the locality in Canada through search engines and social media. We did use our advance SEO techniques and targeted social media strategy just to give them great result. So far so good.

    Looking forward to your stuff and will consider working with you with your expertise.
    Advanced SEO recently posted..Terms & Conditions

  14. (January 8, 2012 at 5:06 am) | Permalink

    Omg haha, Kira, with this massive SEO gold post, there’s no way any other one can beat you towards winning the competition!!

  15. (January 11, 2012 at 10:29 pm) | Permalink

    How did i miss this post! GREAT Article on SEO.
    Homes For Sale Austin TX recently posted..Why Choose Austin Owner Finance

  16. (January 13, 2012 at 10:49 am) | Permalink

    I have to agree that “Good titles that include your three most significant keywords and your brand name” that’s the key to optimization and adding new content consistently for the future. Is is awesome info, thanks for sharing this with us!
    Garden to Go recently posted..4 Tips You Should Know Before Planting Carrots

  17. (January 16, 2012 at 4:06 am) | Permalink

    You are welcome! What you have mentioned are the main factors in on-page SEO.
    kirapermunian recently posted..Basic SEO Seminar with LSU – SOURCE

  18. (January 17, 2012 at 7:08 am) | Permalink

    doing good in other search engines is necessary too as you mentioned. Loved the way you composed this post. You will win for sure. All the best.
    Atish recently posted..The Journey Till 3G

  19. bennix
    Twitter:
    (January 20, 2012 at 11:58 pm) | Permalink

    Congrats Kira in advance hope you win.Wish you all the best.

    -Bennix

  20. (January 24, 2012 at 1:32 am) | Permalink

    The post itself is a full package that explain other things on which we – bloggers who have knowledge in SEO should cling or hold on. Though aside from the fact that Google is changing every now and then, we should seek that Google is just trying to give it’s best for the users or the searchers – in anyway Google was created for users not for SEO or any online marketing. The latter phrases only came out due to the demands of the users and we should be thankful that as we see these recent changes – we see a great future ahead for search engines “Changes is a constant to this world”. By the way, it’s one of the great posts I read here so far. Good Luck Kira :)
    Always10 recently posted..10 of the Unethical Things Facebook Users Hate

    • (January 24, 2012 at 4:13 pm) | Permalink

      You are right there Always10. I am on agreement with about the mission of Google in giving us quality search results. While Google keeps on evolving we should also keep on changing by getting only the best methods and alterations. Real SEO is about the readers.

      Thanks Always10 for your valuable feedback.
      kirapermunian recently posted..2012: Think Future. Think Big. Think Outside the Box

  21. (January 24, 2012 at 2:24 am) | Permalink

    Lovely post… very insightful.. Honestly never thought of the other search engines. very well explained.

  22. (January 24, 2012 at 3:14 am) | Permalink

    Hi kira,

    Good posting here, it reminds me to also optimize SEO for yahoo and bing. Google panda has give big challenge to make traffic for new websites now. Hope you win.

  23. (January 24, 2012 at 4:54 am) | Permalink

    man this is an awesome post.Certainly the new SEO trends are picking up the pace and even changing the basics too!!

  24. (January 24, 2012 at 9:30 am) | Permalink

    Very nice read! :)

    Congrats Kira!
    Marvs recently posted..The Bourne Legacy film – what to expect?

  25. (January 24, 2012 at 10:19 am) | Permalink

    Hi Kira!

    I love how you got into the details. :) Very nice informative article. :)
    Ane recently posted..Random Tuesday Thoughts: Always Random

  26. (January 24, 2012 at 11:44 am) | Permalink

    Kirapermunian, you are certainly a guru in this field and am sure everyone here is convinced you know what you are talking about.
    The best thing we could ever do for ourselves is to follow your advice and in no distant time we would be there – at the top of the ladder in SEO.
    I have personally followed your blogs and found them extremely relevant to the current dispensation in SEO and the blogosphere. Thanks for your researches and wonderful posting.

    • (January 24, 2012 at 4:28 pm) | Permalink

      Hi there Efoghor, thanks for coming over here at blogengage community of bloggers and thanks for commenting. I visited your website. you have a lot of informative articles in your blog that are very relevant to my guest post. Do you get success online with the help of SEO? I hope you do.

  27. (January 24, 2012 at 8:57 pm) | Permalink

    thanks for the very informative tips Kira.I need to focus on the 3 things that you mentioned .i don’t care about SEO before but now I’m a bit concern about how my blog inrease the traffic. I will follow all your advices.thank you for this.copy pasted them ,i hope you don’t mind so i can read again and again.

  28. (January 24, 2012 at 11:21 pm) | Permalink

    I agree, Change is constant when it comes to SEO. And, we have to learn how we could adapt to these changes… This is a well written post, and worth reading, too! Kira, you deserve a pat on the back! I hope you win! God bless! -JoMi
    Internet Technical Support recently posted..WHAT IS SOPA ACT OR PROTECT IP BILL VIDEO

  29. (January 25, 2012 at 2:26 am) | Permalink

    local SEO is pretty big at the moment and getting a local listing and some review can really bring a big boost for your search engine positions.
    Nishadha recently posted..Importance of Linking Out in SEO

    • (January 25, 2012 at 12:00 pm) | Permalink

      Thanks Nishadha for your valuable feedback. Local SEO is very profitable. It just need someone who knew how to optimize websites for locals.

  30. (January 25, 2012 at 5:10 am) | Permalink

    Informative post Kira!

    I am surely going to bookmark to read it with my peaceful time over the weekend, but I do see your post sure is one of the most popular in the community. Wishing you all the very best :)
    Harleena Singh recently posted..Accept Change & Adjust to Life

    • (January 25, 2012 at 12:02 pm) | Permalink

      Hi Harleena, thanks for coming over in my guest post and for giving me support. Wishing you the very best in your blogging endeavors too. Cheers!

  31. (January 26, 2012 at 12:43 am) | Permalink

    Well said Kira. As a blogger we need to know how to adapt on these changes and live with the fact that like everything in this world, the rules on SEO changes.

    Good Luck with this! :)
    Aj Banda recently posted..Oscar Nominees for 2012

  32. (January 26, 2012 at 3:47 am) | Permalink

    This is indeed a very helpful information for both newbies and probloggers. Studying the changes of the past is a must if you want to really know how SEO works as it will serves as the track record. If you have this kind of “record”, you will have the hints on how it will be in the future. I may not be a part of the SEO community who really knows about this, but this gives me a quick glance about this field. Thanks for the good post.

  33. Zuhpiter
    (January 26, 2012 at 12:07 pm) | Permalink

    Hi kira,

    I’ve been wanting to build a blog or probably a website. I just have some doubts on how to start and what should be done regarding Optimization. I don’t want to just jump in without thorough understanding on how search engines and SEO works. I think this post really helps a lot. Techniques and strategies are thoroughly explained. Now I think I am ready for start. I’ll be following your blog.

    • (January 26, 2012 at 11:15 pm) | Permalink

      Thanks Zuhpiter, you should have one you are a great php developer. I can help when it come to SEO yeah but I know you are very busy with your schedule there. Thanks for following my blog. I appreciate it A LOT.

  34. (January 27, 2012 at 3:13 pm) | Permalink

    Guess this information would help me as I am yet to start my career in SEO field. I’m writing blogs now but I am not yet equipped with knowledge as to how to entice the viewers. Haha. You think I could be someone like you, Kira? Wishing…. more tips please.

    • (January 31, 2012 at 12:36 am) | Permalink

      Hi Joy, thanks for your support. you can eventually learn everythng about SEO and Internet marketing as you go on with your websites. Your interest would help you with that. Oh? Congratulations for having live the Cool Radio FM website. That’s an achievement.

  35. Jeany
    (January 28, 2012 at 2:54 am) | Permalink

    Hi kira,

    Well done, your article is very informative.
    It helps me a lot and it gives me more knowledge about SEO.

  36. (January 28, 2012 at 3:06 am) | Permalink

    That is so true. Google is the best-known most-used search engine.. and it really does matter that our blogs are in Big G’s graces, so to speak. I’m not very knowledgeable in the field of SEO. And this post is so informative. I’m going to keep those tips in mind.. Hope my ranking in Google improve, as well as in Yahoo and Bing. :p

    Thanks, Kira. :)

  37. (February 1, 2012 at 9:48 am) | Permalink

    There you go. Congrats Kira. Your article won a BIG prize.
    Abhi Balani recently posted..Good Blogger And A Good Blog: What Are The Signs?

  38. (February 2, 2012 at 2:33 am) | Permalink

    Well SEO is continues going process ,SEO is not what it was 5 year back,Well done mate for writing informative article and Congrats for wining :)

  39. (February 2, 2012 at 10:49 pm) | Permalink

    In the wide cases, SEO is significantly more cost-effective than any print media marketing. Black Hat is ousted with the changes which means White hat, or organic search engine optimization, is the only way to go. If you are looking to improve your website’s visibility, there a several small adjustments that can make a big difference in your search engine ranking specially in this times of changes.
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