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Nexus Magazine WordPress Theme

It’s always a pleasure of mine to share the latest themes here on our community blog from Elegant Themes. This week we will be looking at the Nexus Magazine WordPress Theme which is a fully responsive WordPress theme made and designed to help grow your blog audience.

Nexus is a versatile magazine theme packed full of custom widgets and content modules that give you control over your page. The challenge of any magazine theme is to take massive amounts of content and present it to the reader in a clear and structured manner. Nexus achieves this through a strict grid, typographical hierarchy and a clean layout that gives each element just enough room to breath.

Perpetual Updates

Elegant themes is always updated to insure compatibility with the latest version of WordPress. As a member, you get free access to all theme updates. You can rest easy knowing that your website will always be running smoothly.

nexus

Browser Compatibility

Elegant themes ensures that all of their themes are compatible with the most popular internet browsers. It’s important that your website performs well for everyone who visits it.

Advertisement Areas

No professional publication is complete without ad integration. Nexus comes with multiple ad-ready areas, each of which can be managed via our ePanel theme options page.

Make sure to visit this amazing theme and view the live demo.

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

10 Expert Tips for Driving More Marketing Qualified Leads

1. Create quality content

When a person is ready to make a buying decision in the moment, he or she is likely to use a search engine and start comparing options. As a seller, being one of the options is a disadvantage. What you want is the absence of comparison to the competition. You can accomplish this by allowing your leads to find you before they are ready to make a buying decision. The best way to do so is create content that your leads are looking for before they are ready to buy. For example, before a person walks into a dealership to buy a car, the person is likely to be interested how to avoid being ripped off when buying a car. Therefore, if you were a car dealer, you could create a guide with tips about buying cars. By doing so, you could generate leads before they start comparing you to your competition.

Free quality content is the best way to drive more marketing qualified leads because requesting free information is risk-free. When someone signs for a free diagnostic session, a demo or any other kind of interaction with a live human being, the prospect may feel uncomfortable for a variety of reasons. These reasons include fears of having someone trying to sell a product or service before the prospect is ready, having to disclose sensitive personal information and so on. None of these fears are present when requesting content, which is why content can be such a great tool for lead generation.

2. Create content in different forms

As little as a few decades ago, businesses had very limited choices of ways to market and advertise a company. There have been TV, radio, print and direct mail. Today in addition to these sources, there are all kinds of social media where a business can have a free presence, including Facebook, Twitter, Pinterest, Yelp, and LinkedIn. There are pay-per-click ads, search engine optimization, native ads, placements and much more. While you do not have to be present everywhere, it is helpful to be on multiple platforms and services that your clients use. Some of them may not follow you on Twitter but will watch your Tube video. Others are not on Facebook but do check LinkedIn.

Your goal should not be to try and create something new for every new platform. It that becomes your goal, all you will be doing is creating new content. The goal is to figure out how you can create quality content quickly and effectively and then use it multiple times across various platforms. For example, you can shoot a video and then also extract an audio from it. Then, you can have someone transcribe the video. Next, you can use the transcription to extract quotes and create pictures with quotes. It means that now you have an audio, a video, a text transcript and pictures with quotes from just one piece of content.

3. Drive paid traffic to your content

While the idea of having a natural organic free presence both on search engines and on social media is very attractive in theory, getting high ranks and achieving visibility on popular sites such as Google and Facebook is a lot of work. Getting to the first page of Google or getting your Facebook business page to attract users to your business organically is also likely to take a long time.

At the same time, paid ads, including Google Adwords and Facebook ads, offer quick entry, are scalable, and provide results that are measurable and easy to track. Paid advertising will also give you a wealth of useful information about what works and what doesn’t, what your customers are reacting to and what they find to be irrelevant. For all these reasons, you should not ignore paid ads as a way to drive marketing qualified leads even if your other marketing activities are bringing results.

4. Use social media to share your content

Tools such as HootSuite, HubSpot, MeetEdgar, Sprout Social and others allow you to share content by publishing to a number of social networks at the same time. The tools also allow you to track user engagement, keyword, and hashtags from one dashboard. This means that you can analyze the results of your social media activities and stay organized and productive even when you are managing a number of platforms at the same time.

5. Use retargeting

The attention of most people in the modern world is fragmented. They may be trying to pay attention to their email, watch a video, manage their calendar, do online shopping and text someone all at the same time. Trying to get such a person to consume a long marketing message will simply not work. However, what will work is retargeting your website visitors, Facebook page fans and other leads that have somehow indicated that they are interested in what you have to offer. Then, you want to retarget these leads and be everywhere where they are, including Facebook and various websites.

6. Have attractive offers and calls to action

If your goal is not to just build a brand image but to drive marketing qualified leads, you need to have offers and calls to action in your advertising. Most of the advertising you see around you either has no calls to action and no offers or has very weak offers. Figure out what your leads really want and then give it to them.

One of the ways to create an attractive offer is to break down the process of getting results in whatever field you are in into steps. For example, if you sell computer monitors to consumers, the first step for a customer may be to learn about monitor sizes, resolutions and figure out what size is right for him or her. This means that your offer could be a quick test consisting of several questions and the results of the test will help the customer find out what screen size and resolution would be best for him or her.

7. Use testimonials and case studies

What others say about you is much more powerful than what you could ever say about yourself because people expect you to be saying good things about your product or service. They know that your agenda is to sell the product or service and they expect you to say good things about it. When they hear the same things from someone else, the level of trust is much higher because they perceive that someone to be much more objective. This is the reason why testimonials work so well and why they can improve virtually any sales page and any marketing funnel.

When creating testimonials, let users of your product or service tell their full story, from how they realized that they have a need to how and why they made a decision to do business with you. If you only leave the part where your customers praise what you do, all your testimonials will look the same. If you let them talk about their issues before they found you and the doubts they had before they made a buying decision, your testimonials will look very different and unique and their impact will be higher, too.

8. Build a follow-up funnel

There are a lot of reasons why people may not buy after being introduced to your offer for the first time. The purchase may need to be included in the budget. A prospect may not have the time at the moment to do what buying from you will require him or her to do. Someone may not trust you enough yet to buy from you. For all these reasons, you do not want to give up on your leads easily. Build a funnel, follow up, deliver value even to those who do not buy right away and you will close more sales.

9. Show how you take care of your existing customers

All people know that when someone is trying to sell them something, that someone will be saying good things about products or services being sold. What your prospects are really trying to figure out is what will happen after the sale. Will you deliver on your promises? Will you help them after they actually give you money? Show them that they will not be alone after you make a sale and your sales conversion rates will increase.

10. Have a referral program

Leads that come through a referral pipeline have a number of advantages over cold leads. Even though referral leads may not know you, they already trust you because someone they know trusts you. Referral leads are also more likely to question your pricing less compared to cold leads. If you know that your friend bought something and is happy, you are not likely to start digging into how much your friend paid. If you trust your friend’s judgment, you assume that the price was fair. For all these reasons a referral program could be a very effective way to increase the number of marketing qualified leads for your business.

Image courtesy of watcharakun at FreeDigitalPhotos.net

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Blog Post Upgrade On Blog Engage

Divi WordPress Theme

I understand finances can be hard. For this reason I have created the option to upgrade your posts individually.

Under every submission that is not upgraded or published already you will have added the ability to upgrade that post. We have three different types of upgrades each depending on what your needs are.

Upgrading your posts on a daily basis will help increase your blog traffic. The first benefit of upgrading your post is once completed it goes direct to our home page for all our visitors to see. This increases traffic and also helps develop a quality back-link to your site.

Traffic Booster

Send your blog post direct to the Blog Engage home page. Increase tweets, likes and traffic to any article on your blog. This is the upgrade direct to our front page increasing the quality of your backlink.

Social Media Exciter

Send your blog post directly to the home page of Blog Engage. Increase Twitter and Facebook traffic by direct retweeting and Facebook Group Marketing over a 24 hour period. This upgrade includes marketing with Just Retweet and Viral Content Buzz.

Blog Post Submission

Take your Marketing to the next level. Blog Engage will distribute your blog posts by sharing them on Blog Engage, Twitter, Facebook, Inbound, Viral Content Bee, LinkedIn, Blokube, Bizsugar, DoSplash, JustRetweet, RetweetBird, GuestCrew, AmplifyBlog and more. This is included for every post if you upgrade and purchase our Direct To Front Page marketing package.

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Take Your Blog Engagement To The Next Level

Divi WordPress Theme

It’s ironic how we constantly look outside our blogs for ways to generate more traffic and more blog comments. Most of the time everything we need for success is right in front of us. When readers visit our site and comment they are leaving us an opportunity to engage with them which will increase our own blog traffic.

It’s important to try and return the favor when bloggers comment on our site. It’s easy for me with Comment Luv I simply follow the bloggers latest article and try my hardest to leave a value added comment. It’s not always possible as we may have no interest in what they are writing about but for the most part we should be very interested.

In my last article “Blogging Tips To Keep Your Motor Running” I stated it was extremely important for the bloggers to know we’re engaging with them and trying to build a relationship. In today’s article I want to show an example of how I do this to ensure I see a ROI and value back from my commenting efforts. If you follow my suggestions and tips I promise you will see an increase in traffic and loyal blog visitors.

Step 1:

We must find some articles to comment on to start this positive chain of events. Remember find articles you’re interested in and can provide value added comments to. Visit the Blog Engage Upcoming Pages and start looking for articles that make you want to comment and may be of an interest to you.

Step 2:

It’s time to read the article and find key points that interest us. Take these key points and create a value added comment that brings out discussions with the blog reader. It’s very important our comment will be seen and read by the blog author. It’s now time to post our comment on the article and start our relationship building process.

Step 3:

Once the comment is posted we must reach out and make contact with the blogger. This is done by posting their Twitter name in our tweet about leaving a comment on their blog. We must find ways that work for us; just make sure when it’s done their Twitter handle is in our Tweet or it’s considered wasted time.

When we do this it’s letting the blogger know we’re interested in their blog and creating a valued relationship with them online. Now don’t get discouraged if the blogger doesn’t reply to you. In fact I don’t get many replies what so ever. If your results are like mine; actual replies will be a small percentage of overall comments. In my case for today’s example I was lucky to have created this new relationship.

Step 4:

At this point it’s extremely important to not let this communication slip out of our fingers. We have to make contact back and engage with this blogger. Remember this is going to be a future friend of ours. Like in real life we have to keep the lines of communication open. If you followed the initial steps you know for a fact you both have things in common specifically the blogging niche you’re writing in.

Conclusion:

The end result from this commenting method is incredible. I’ve built tons of relationships using it as explained in this post. Please do not start trying to skip corners it’s important you do exactly as I stated here in the post. I know blogging can be difficult and overwhelming but have patience. Things always work out if you’re willing to put in the hard work.

Image courtesy of jscreationzs / FreeDigitalPhotos.net

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Ultimate Collection Of Blog Marketing Websites For 2018

Blog Engage Blog Marketing and Blog Traffic

I’ve been marketing online for over 12 years now and have compiled the ultimate list of social bookmarking sites for bloggers. This list is very targeted to the blogging, business, marketing, wordpress and social media niche for the most part. In some cases the sites do allow for submissions outside of that niche but it is a small percentage.

If you are within the niche mentioned above then this post is for you. I always like to mention, I offer a marketing service that includes submissions to all these sites for all your posts for a monthly fee. Check out my Blog Engage DTFP Marketing Package.

I understand finding the best social media sites to actually build back links from can be challenging., In this post we will remove that challenge and liberate you from your difficulties. Without further adieu let us dig into the meat and potatoes.

Our first site is named RetweetBird. RetweetBird is the social sharing platform which use crowdsourcing to get more retweets. This site allows you to submit “Tweets” and users earn credits by sharing your “Tweets” You can also earn credits by sharing other users “Tweets” the system works both ways. You can also earn credits by following users, and assigning credits for other users to earn by following you.

VCB, Viral Content Bee is one of the fastest growing websites for social sharing to date. I have been using this site for over a year and still to this day count on it as my number one social platform. Viral Content Bee is a web-based platform that utilizes a crowd-sourcing model to facilitate the generation of REAL “social buzz” on quality content.

Guest Crew has turned into a must stop and share venue for me. You can add tweets, latest blog posts and add credits for users to share your content,. You can also share content to earn credits. This is another great way to increase your social reach.

Just Retweet is another amazing service I use on a daily basis to market my clients content. This is a credit bases system that allows you to earn credits from sharing content and share your own content by offering credits.

BizSugar delivers the content that small business owners, managers and entrepreneurs care about, without all the noise. You share your business blog posts, videos and other content, so that others can learn from you. You can also discover what others are sharing.

Inbound.org is an online hub where good Marketers come to get better. You have an idea? Share it. You need to find or post a job? Do it. You want to connect, interact, comment, & learn? Well my friend, you’re in the right place…

ManageWP.org is a non-profit, community-driven website dedicated to discovering all things WordPress. The goal is to capture the pulse of the WordPress community by discovering best new stories every day.

Creator Collabs is collaborative marketing for creators and influencers. Free. The network of creators gain organic distribution by sharing each others’ posts everyday. The entire system is based of credits, you earn by sharing you spend by promoting. You can find an equal balance of the two and see some great results.

I hope you enjoy the list. Remember if you don’t have time to submit to all these packages I can do it for you for a monthly recurring subscription. You post and I submit, ti’s easy as 1,2,3 and you go on with your day without being consumed by submissions.

Check out my Blog Engage DTFP Marketing Package.

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Blogging Tips To Keep Your Motor Running

Divi WordPress Theme

Despite what others say; blogging is not hard. In fact the hardest part of blogging is being consistent, and coming up with new content ideas to share with your readers. This has always been one of the largest challenges faced by bloggers within the blogosphere. I’ve been online blogging since 2007 and have seen many bloggers come and many bloggers go.

It always amazes me how many people simply give up or quit when they realize blogging requires real work and personal commitment. Setting short and long term goals is required if you’re going to have any type of longevity within the blogosphere.

With that said setting having success with blogging is not always as easy as coming up with a few short term goals. You have to be committed to these goals and show consistency when applying yourself. We all know how easy it is to become sidetracked or discouraged from the lack of results and success on our blogs.

Maintaining Comment Consistency

Blog commenting is by far the best way to drive new traffic and increase the comments or activity to our blogs. Visit the Blog Engage Upcoming Pages and find some articles that interest you. Make a goal to complete a specific amount of comments per day or even per week. This is a great way to develop consistent growth for your blog and overall blog activity. Look for blogs related to your blog (niche) to ensure the visitors returning have an interest in what you’re writing about.

Engage On Social Media Sites

Take the time to meet the owners of the blogs you’re commenting on. Follow them on Twitter, Facebook and Blog Engage. Add them as a friend and make sure they see you engaging with them. It’s so important to make sure they know you’re taking the time to visit and engage with them on their blog. Bloggers develop a sense of respect for other bloggers reading and commenting on their sites.

Meeting Your Goals

One of my favorite things about setting small goals is the fact they are obtainable and they allow you to continue being motivated. Setting large goals that you cannot complete brings up negative thoughts and can potentially lead to failure. Setting small goals allows you to reach, surpass and achieve success in what you’re doing. For example I wouldn’t set a goal to do 10 comments a week from the Blog Engage Upcoming Pages. I would set a goal to do 5 per week and try my hardest to simply accomplish that goal.

Sure I can probably do 10 but I don’t want to over work myself and set unrealistic weekly goals. By setting the goal of 5 comments I can easily maintain my goals and remain positive when I do surpass them. We don’t need to create more stress for ourselves, set small obtainable goals that allow you to remain positive and enjoy the overall blogging experience.

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Fusion from Elegant Themes

Divi WordPress Theme

Fusion WordPress theme is the latest in the arsenal of awesomeness from the Elegant themes family. As with the latest WordPress themes that you find these days the fusion themes are responsive, they adapt well to the screen be it a smartphone or a laptop.

The name fusion speaks that at its heart the Theme is lively mix of passion and genius. It’s professional and you won’t be disappointed to have it, whether you are running a business site or something for fun.

Moving on to the features that attracted me the most, is the Slider which can span to fill any remaining space on the screen, it comes loaded with call to action buttons which direct your visitors immediately to where you want them to go. This is a great addition if you are keen on adding people to your e mail list by directing them to an e mail subscription box.


Fluid Theme:

This is another name for responsiveness. As said earlier the Slider takes up all remaining unused space and the view just takes your breath away.

The home page customization:

With fusion you get a variety of customization and the look of the homepage can be changed based on what all you need to show.

Home page includes four elements:

    Featured Slider
    Content Areas
    Post from the Testimonial Slider + Recent Posts
    Four Logo Images (with URL)
    Footer Widgets

The Featured Slider can be used to include posts from a selected category. You can add a slide background image and customizable read more button on every blog post and page.

You can set up a Featured Image that will show up on index pages, as well as on single post pages with no images.

Footer widgets can be used to add your social media profiles, top posts, top commentators and other widgets.
Pre-Made Page Templates plus Shortcodes

The Fusion Theme comes loaded with 7 pre-made page templates which you can use for a variety of pages on your blog. After the blog is set up you need not create page after page with different designs but just use these templates. As with other themes a wide range of pre-coded short codes are there that you can use to create different looking pages.

Stuff that you get( templates)

    Blog
    Contact
    Full Width
    Gallery
    Portfolio

You can get the Fusion theme along with 84 other awesome themes from Elegant Themes on a yearly membership which is as low as $39.

About

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers. Come and join us on Blog Engage

Host Your WordPress Blog On Bluehost

Bluehost has been in the hosting business for a long time. They are one of the best hosting companies for hosting your WordPress blog. They have different types of services for different types of customers. They have Shared Hosting, WordPress Hosting, VPS Hosting and Dedicated Servers.

Shared Hosting

The Shared Hosting is the cheapest service they have. They have three plans within shared hosting – Starter, Plus and Business Pro. The Starter plan is naturally the cheapest. You can have 1 website, 100GB of disk space, unlimited bandwidth, 1 parked domain, 25 sub domains and email accounts. If you’re just starting out with your blogging journey, it’s better to go with the starter plan. Along the way, as your traffic increases, you can upgrade your plan.

shared hosting

Plus and Business Pro are only meant for sites that have high traffic and high resource usage. With these you can have unlimited websites, unlimited disk space, unlimited bandwidth and unlimited email accounts. With the Business Pro, you get some extra features like 1 SSL certificate, site backup, 1 domain privacy and a very high performance. You also get Global CDN with both Plus and Business Pro which ensures that your site serves content to your readers as fast as possible.

VPS Hosting

For customers, who have website that receives a lot of traffic and consumes a lot of resources, VPS Hosting is recommended. VPS Hosting will enable customers to have a powerful hardware at the backend. Bluehost has 4 plans for VPS hosting – Standard, Enhanced, Premium and Ultimate. The higher you go, more the cost and more powerful the hardware.

vps hosting

For example, the Standard VPS plan comes with 2 CPU Cores, 30GB SAN, 2GB RAM and 1TB of bandwidth. The most expensive plan – Ultimate comes with 4 CPU cores, 240GB SAN, 8GB RAM and 4TB of bandwidth. You also get a money back guarantee which means if you’re not happy with what you’re getting, you can get your money back.

Dedicated Servers

For any hosting company, Dedicated Servers are the most expensive platforms they have provide. Each customer will have separate servers and high speed servers.

dedicated hosting

Dedicated Servers are meant for the highest of the highest resource hogging sites. Here too, they have 3 plans – Standard, Enhanced and Premium. For example, Blog Engage runs on a dedicated server. The Premmium plan for the dedicated server comes with 1 TB of storage, 16GB of RAM and a huge 15TB of bandwidth. You also get 4 3.33GHz CPUs with the premium plan.

WordPress Hosting

Bluehost also provides managed WordPress hosting – Blogger, Professional, Business and Enterprise. The Standard plan comes with websites that support 100 million websites, 30GB storage, 30GB backup and 2GB of RAM.

wordpress hosting

For those WordPress sites, which gets a lot of traffic you have the Enterprise plan which comes with 240GB of storage, 240GB of backup, 8GB of RAM along with SSL certificate and Site Backup Pro.

So, if you’re starting on your blogging journey or would like to migrate a high traffic site from your current host, Bluehost is a viable choice. They have a great track record.

About Brian

My name is Brian and I’m a Graduate of Business Administration Marketing. I work full time in Sales and Marketing. I am also the owner of Blog Engage a social network I created specifically for bloggers.