http://positionly.com - The canonical tag has been supported by major search engines since early 2009, but despite the benefits it offers to both site operators and users, many site operators have yet to implement it. This reluctance can often be attributed to a lack of knowledge regarding the tag, its purpose, and its implementation. In this article... Read more »The post A Beginners Introduction To The Canonical Tag appeared first on Positionly Blog.
http://positionly.com - In the past I have written about how there are no really boring niches to optimize for and how you can make any topic exciting. This time I’d like to take a step back and introduce some low hanging fruit link building techniques for boring or even ugly sites. There are indeed businesses no sane... Read more »The post Low Hanging Fruit Link Building for Boring and/or Ugly Sites appeared first on Positionly Blog.
http://positionly.com - There’s nothing better than a new customer, right? And the sudden rush of blood to the head when you get a new sale notification is often the best reward. But no sale happens by itself. You need to work your bones off to acquire customers and gee, you must know this well already. But while... Read more »The post 9 Customer Acquisition Tactics For Smart Marketers appeared first on Positionly Blog.
http://positionly.com - Recently our industry was hit with the news about Webmeup will be discontinued on July 11th. We heard the news, which is unfortunate as we always valued a good competition as it makes the whole SEO landscape better. Competitors like Webmeup pushed us to make our product even better. Webmeup Alternative Having in mind many... Read more »The post The Best Alternative for Webmeup Users appeared first on Positionly Blog.
http://positionly.com - Like the canonical tag we recently discussed, the use of Rich Snippets (or Schema.org markup) is by no means mandatory, but it does benefit search engines, users and yes, even site operators. The big difference though is that, unlike the canonical tag, the benefit is more noticeable to all involved: The search engines are able... Read more »The post A Beginner’s Guide to Rich Snippets appeared first on Positionly Blog.
http://positionly.com - Google uses about 200 various factors to rank a site. Apparently. It doesn’t matter how accurate this number is. The sheer magnitude of it is still intimidating. Especially for someone only starting to rank their site. But here is the catch. Not all those factors are equally important. Some are indeed a must haves but... Read more »The post 30 Most Important Google Ranking Factors A Beginner Should Know appeared first on Positionly Blog.
http://positionly.com - Yes, the numbers say it all. According to the Content Marketing Institute’s report “B2C Content marketing 2014 – benchmarks, budgets and trends–North America”: - 90% of B2C marketers use content marketing (and that’s up from 86% last year), - 44% of their B2B colleagues claim they are effective at content marketing, - 60% plan to... Read more »The post 12 Steps to Start Your First Content Marketing Campaign from Scratch appeared first on Positionly Blog.
http://positionly.com - For the last few years “link building” has been the magic topic that made a blog post succeed in the Internet marketing arena. Just cover that magic topic without sounding silly and you attract enough influential people to share your article. Now it’s the same mechanism but a different topic. Articles about content beat those... Read more »The post Why Covering Content Beats Links for Attracting Influencers appeared first on Positionly Blog.
http://positionly.com - What makes your business different? Maybe it’s your quality – you make better stuff than anyone else. Maybe it’s your service – you really care about keeping customers happy. Or, perhaps it’s your knowledge and experience – you’ve done this stuff for years and you’ve seen it all. When it comes to copywriting for businesses,... Read more »The post 3 Simple Questions That Will Revolutionize Your Website Copy appeared first on Positionly Blog.
http://positionly.com - While Google attempts to scare SEO aware webmasters to link out to other sites, average people link and share more than ever. Will Google finally subdue the Web as we know it or will the people prevail by spreading link love naturally? Which one of the two trends has better chances? Will the current summer... Read more »The post The Summer of Link Love appeared first on Positionly Blog.
http://www.louderonline.com.au - It’s happened. Over the last few weeks the SEO and online marketing industry went in to a mini melt down as Google took a massive leap towards 100% ‘not provided’ keywords. It’s been happening for years. Google have stated that for privacy reasons, they are moving forward towards not reporting on keyword data from organic [...]The post The Evolution of ‘Not Provided’ [Infographic] appeared first on Louder Online.
http://www.louderonline.com.au - Updated 11/11/2013 to swap out the now defunct Optify When it comes to having a good SEO strategy, the right tools can have a huge impact on the success or failure of the campaign. These days, there are hundreds of different tools out there that you can leverage to determine critical keywords, identify technical errors [...]The post 30 Of The Best Tools For Enterprise SEO appeared first on Louder Online.