Published Blogs Business

Have a Small Business Idea? Here’s Some Considerations

Posted By THawkBridges on Marketing

http://www.perfectmarketingequation.com - One of the worst things you can do? Create a business with absolutely no foundation other than it seems like a cool idea. When I left corporate America and entered into the world of entrepreneurship I thought that being a smart business woman gave me a leg up. Boy, was I stupid! I had a […]The post Have a Small Business Idea? Here’s Some Considerations appeared first on Inspiration and Marketing Strategies for Entrepreneurs.

Raising the Bar for Data Quality: Introducing Integrated Site Auditing within Tag Management

Posted By teedubya on Marketing

http://www.ensighten.com - A few months ago, Ensighten released the first ever solution for website testing and auditing within tag management: Ensighten Inform. Included with Ensighten Manage, Ensighten Inform brings together testing for tags, performance, page elements, critical paths, and now… Ensighten Inform also provides site auditing! Site auditing prevents tag issues and data loss across your whole… more ››The post Raising the Bar for Data Quality: Introducing Integrated Site Auditing within Tag Management appeared first on Ensighten.

How I accidentally increased sign-ups by 99.6% with Thrive Leads

Posted By rendesr on Reviews

http://www.texfly.com - While road-testing the new Thrive Leads plugin, I accidentally increased my sign up rate by 99.6%.

By creating a simple split test "Exit Intent" versus "Timed Lightbox" I was able to go from a 4.92% CTR to 9.82% CTR.

Read my full review to see exactly which version performed better.

Friday Catch-Up: The Gangs of the Internet

Posted By Promodoen on SEO

https://www.promodo.com - Hello Everybody! It’s been a long and hard week for all of us, we are sure you’ll agree. Sometimes we wonder if it’s just us or the whole work week has just been designed to drain every little drop of … Continue reading →(Read more...)The post Friday Catch-Up: The Gangs of the Internet appeared first on - Promodo Blog.

Reactive, Assumptive and Behavioral Modeling: Marketing’s Quest for Humanized Content

Posted By Audienti on Marketing

https://audienti.com -  Note: This post originally appeared on Relevance.com here.Are you marketing like a robot?Marketing has come a long way. While automation was once considered the “bleeding edge” of marketing technologies, the industry has caught up and most SaaS companies provide at least some level of automation.Right now, marketing can be divided into three approximate categories:Oh, reactive marketing. Think about the Netflix PR crisis of 2011, when the CEO issued a flimsy, belated apology after completely changing the company’s core offering. We’ve come a long way since then, and with the advent of Twitter and social media pages that demand immediate reaction, “reactive” is now almost “real-time.”Formerly known as “assumptive,” predictive analytics is at the root of most marketing cloud applicati

20 Traffic Generation Tools You Should Use in 2015

Posted By AbidOmar on Marketing

http://www.abcdblogging.com - Traffic Generation Tools are the secret behind most blogs. It is the way to success for blogging. The More traffic means more money. I know many people who are struggling to increase their traffic. So, I thought to list out some tools that I’m using to increase my blog traffic. If you use these 20…

Google Ad Grants: What to do before & after you apply

Posted By AdWordsGirl on Marketing

http://ameetkhabra.com - AdWords GirlWhat you should know before you apply for a Google Ad Grants account and what happens after you apply! Every time a client asks me to either submit a Google Ad Grants application or just explain the steps to do so to them, I have to ask them: what do you know about Google Ad Grants?  And the answer […]The post Google Ad Grants: What to do before & after you apply appeared first on Ameet Khabra.

4 irrefutable reasons to accept the Sark e-Media’s 30 day blogging challenge @saraharrow

Posted By JELindholm on Writing

http://www.jelindholm.com - This is my 30th blog post in a little more than 30 days as I complete the 30 Day Blogging Challenge at sarkemedia.com.  I do not doubt for a second that this experience has given me the tools, knowledge and motivation to take my blog to the next level. But those are just words.  Below […]The post 4 irrefutable reasons to accept the Sark e-Media’s 30 day blogging challenge @saraharrow appeared first on Inward-Facing Writers.

Creating Connections: SEO & Content Marketing In 2015 With Casie Gillette

Posted By contentchampion on SEO

http://www.contentchampion.com - My guest on episode 38 of the Content Champion podcast is SEO expert Casie Gillette of KoMarketing Associates, who explains how SEO and content marketing work together in creating the connections to enhance your online visibility.

Checklist for Adapting Your Surveys to Mobile Devices

Posted By sachibhat on Business

https://literated.com - Have you adapted your surveys for smart phones and mobile devices? You really should. Here’s a checklist that will help you boost your response rate. Adapting your surveys for mobile devices doesn’t have to be difficult. Offering the ability to use smart phones and tablets can help you to receive a higher response rate from your […]The post Checklist for Adapting Your Surveys to Mobile Devices appeared first on Literated.

Nailing the First Date: User Onboarding Best Practices [Infographic]

Posted By tigertiger on Marketing

http://tigertiger.co - You’ve invested all that time and effort (not to mention marketing dollars) into acquiring your new user. Now you need to ensure that you don’t lose them at one the most crucial steps of the process: activation.